Zeus Gazette

Archive for February, 2018

Three Bike Upgrades That Are Worth Your Buck

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Woman holding a mountain bikeThey say the best mountain bike in the world is the bike you own.

This statement holds true because regardless of how different people want the latest carbon bikes on the planet, it’s the bike you can use and ride whenever and wherever you want that suits you. Still, that is not going to stop you wondering how you can improve your ride and improve your riding enjoyment.

Even if you cannot afford to shell out a grand on the latest drivetrains or wheelsets, that does not mean there are no reasonably priced upgrades available. One of the most basic ways you can enhance your ride is to install a bicycle Bluetooth speaker. You can enjoy the latest music while riding your bicycle. But there are other ways you could enhance your bike without spending too much.

New Tires

Riders often take tires for granted. New tires can make a huge difference in the way you handle your bike. Different tires will offer diverse levels of flat and puncture protection, so be sure to know your riding capacities before buying a new tire. You should also choose tires that are suitable for your activities.

The Cockpit

You will ride faster when you hardly notice the bike below you. To get that, you need a bike that fit your height and weight. The best way is through making some changes in the dimensions of your cockpit. Wider handlebars provide greater control while different stem dimensions help reduce the pressure on your hands. Trying different kinds of specifications affects handling and comfort.

New Set of Handlebar Grips

Grips are also one of the most important parts of your bike. It affects the overall handling of your bike. Combined with the cockpit, they improve your bike’s control panel. You also use them to overcome those off-camber corners or steep descents.

Not all upgrades are equal. Some upgrades will give you a huge benefit for a little investment, while some expensive purchases will have results that are not so noticeable. Choose upgrades that will give you the most value for your money. Sometimes, it’s those little things can turn your bike into the ideal ride that will last for years.


Frequently Asked Questions About Preparing for a Formal Event

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People holding up glasses during formal partyWhenever there’s an event that calls for a formal attire, people always get excited. Experiencing a night of class is always one to look forward to. However, choosing a formal attire can be a bit daunting for some. They get questions in their head that makes them confused about what they should wear.

To help you get rid of the confusion, here are some common questions and answers that will help you prepare for a great night:

What’s the Right Dress to Wear?

Deciding on the dress might be the toughest decision, but you can narrow down your options easily to help find the perfect dress. Body shape plays an important role when it comes to choosing a dress, so it’s best to start from there. For example, slender and petite girls would look great in more feminine dresses whereas curvier girls would want to wear dresses that show off their assets.

Should You Go to a Salon and Spa?

If you aren’t confident about yourself and want to have the perfect look, then going to a salon and spa to get some services done would be beneficial. You can have a manicure at a nail salon to have neat, pretty fingers and get your hair and makeup done too.

When you get these things done at a spa, it truly makes a stunning difference and removes the stress of doing everything on your own. If you want to know what the best kind of services are for formal events, Marilyn Monroe Spas or any other salon and spa in your area will be more than happy to tell you.

How Much Jewelry Should You Wear?

How much jewelry a person should wear depends on what style the jewelry is. A good rule of thumb is to not over do it and focus on a single statement, bold piece. Afterward, choose another one that compliments it. For example, if you were to wear a large necklace, you can wear a simple ring to go along with it.

Formal events do not have to be confusing. Once you have gotten the answers to your questions, you will be able to prepare for the special night with no problems at all.


5 Western Wedding Essentials

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Bride and groom celebrating weddingIf you are all about that western/rustic lifestyle and are about to get hitched with someone who shares your inclination, why not go all the way and stage the best western/rustic wedding rodeo country has ever seen? To pull this off, here are five things you need.

1. Ranch Venue

The United States has ranches aplenty, so this should not be too challenging. But if you wish to get wed in the best ranches this country has to offer, here are four options for you: Spring Creek Ranch (Jackson Hole, Wyoming), The Alisal Guest House Ranch and Resort (Solvang, California), Hidden Meadow Ranch (White Mountains, Arizona), and Triple Creek Ranch (Bitterroot Mountain Range, Montana).

2. Western/Rustic Fashion

You can either go full on cowboy & cowgirl on your wedding or choose to accentuate instead. For instance, you can opt for the traditional way—white dress and black coat and tie—and accessorize with A.A. Callister western wedding boot corral or hats or whatnot. Whichever fashion choices you eventually settle with, just make sure they can be easily disengage come wedding night.

3. Western Décor

There are no rules here except for go as rustic as your imagination will allow. From sitting implements made of a plank of woods on top of blocks of hay to western arches and platforms, the sky is the limit as to how far you wish to take your chosen theme.

4. Western Wedding Favors

For something to remind your guests of your game-breaking western-themed wedding, you must give away wedding favors consistent with your rustic matrimonial affair. Your options run the gamut; from personalized cowboy hat cork coaster to personalized matchboxes.

5. Pick Up Truck

Ditch the limo or the conventional white car and find a red pick-up truck instead. This will allow you as a couple to make a dramatic and theme-consistent entrance and exit, at the back of the pick-up.

With these five essentials, your western/rustic wedding will be one for the books. Who knows it might even get picked up by wedding-devoted sites and go viral.


From ‘Meh’ to ‘Wow’: Improving Your Website’s User Experience in 10 Ways

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Web analytics on laptopWhen was the last time you checked how your website looks? If you don’t remember, it’s probably time to consider a makeover. With changing technology and dwindling attention spans, your website may be looking pretty outdated and uninteresting by now.

Statistic Brain Research Institute data shows that in 2000, the attention span of humans averaged to 12 seconds. About 15 years later, it’s only at 8.25 seconds.

This means that your website only has eight seconds to make visitors understand what you’re saying and convince them to stay, so better look at your website design. In Utah, for instance, SEO Werkz noted that there are digital marketing agencies that can assess your site’s user experience and determine what needs improvement.

Improving User Experience on Your Website

  1. Optimize your site for mobile and make it responsive. Doing so will make sure that users can access and navigate your site no matter what device they’re using and no matter the screen size they’re browsing your website on.
  2. Make 404s worthwhile. Running into 404s is annoying for users, so check your site for any. You can also make any existing 404s worth the while by providing users with options to find what they’re looking for.
  3. Make your design consistent. Consistency in design will make for a good user experience. Different layouts, colors, fonts, and other design elements on different pages can make users feel confused and lost.
  4. Really think about your headings. Include your target keywords in your headings and make sure your titles are written in a way that they can guide visitors through your site and help them easily find the content they are looking for.
  5. Use images wisely. The images you use on your website should be relevant and able to establish a connection between your users and your brand. Use your own actual images as much as possible and position them strategically so they support your content and provide users with breaks from blocks of text.
  6. Bullet it up. Short attention spans call for bullets to highlight key points in your content. Using bullets allows readers to get all the information they are looking for in a short amount of time.
  7. Make links identifiable. Hyperlink length and differentiation are appreciated by users because they would know these are links and can be clicked for further information.
  8. Make Calls to Action attractive. The operative word here is action, so mark your CTAs with a clearly marked action word that will compel visitors to do something: “Sign Up Now” or “Get Started Today” are a couple of good examples.
  9. Increase page speed. Users do not like being made to wait to get what they want. A site or page that loads slowly is more likely to be abandoned, so make sure your site pages load quickly. Aim for a load speed of at least less than two seconds.
  10. Utilize white space effectively. White, empty space is good because it makes your website look modern, fresh, and open. Too much white space may take up valuable space for content, however, so find a good balance.

What do users expect from a website? It should be easy to navigate, informative, enjoyable to browse through, and aesthetically pleasing. You should aim to design your website in such a way that it meets these criteria and maximizes user experience.


How to Burn Fat Effectively to Lose Weight

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Woman measuring waist lineLosing weight can seem like a painful journey that will require you to squeeze in workouts daily and avoid high-calorie food. The key to weight loss is to make small and specific goals to serve as your motivation for getting rid of excess fat.

Once you achieve your ideal weight, you have the option to undergo body contouring in cosmetic surgery clinics like Clarity Skin to correct the excess skin in several areas of your body. The procedure is done on patients who have lost significant weight and want to get rid of several inches of excess skin.

Whether you are planning to lose weight for health reasons or aesthetic concerns, these tips will help you get back into your skinny jeans in no time.

Go walking

In addition to a healthy diet, walking can help you control your weight. It is one of those physical activities that people are not afraid of doing because it is relatively easier compared with other types of exercise. Walking is perfect for people who have never had an exercise routine before, and are just starting on their journey to weight loss.

To avoid feeling overwhelmed with intense workout routines, start small by walking around the block or climbing the stairs. Through regular walking, you will not only be able to control your weight but also improve your mood, as research shows that walking 30 minutes a day can effectively decrease anger and hostility.

Avoid sugary drinks

There is a reason nutritionists always advise against drinking soda, sweetened coffee, and alcoholic beverages: their sugar content is extremely high, and they can wreak havoc all over your body. A single can of soda, for example, contains more than 10 grams of sugar, which is enough to provide about 150 calories. If you were to drink sweetened soft drinks every day, you would likely gain up to 5 pounds within a year.

While you may think that fruit juices are a healthier alternative to sodas, the fact is that they contain as much sugar as soda. Therefore, to get the most nutrients, try eating fruit in its natural form.

Get enough sleep

The longer you are awake, the more susceptible you are to give in to late-night food cravings, which can lead to weight gain in the end. Several studies have shown that sleep deprivation can make you gain weight as it slows down your metabolism. A Swedish study has also found that sleep-deprived people add 35 calories to their ideal portion size compared to individuals who are well rested. So make sure to build better bedtime habits to help you sleep better and shed pounds effectively.


Do the Research Before You Commit

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Young woman visiting a dentist

Young woman visiting a dentistPeople who have just moved to London, should try to put getting a new dentist near the top of the to-do list. The general advice is to go for check-ups at least twice a year. The reason for six-monthly visits is so that the dentist can spot early signs of decay, which patients cannot sense until the problem is much worse.

A dentist sees people at their most vulnerable, with their mouth open, lying back in a chair. The dentist’s job is make their patients feel comfortable and relaxed. And they also need to offer excellent clinical service, a range of cosmetic treatments and rapid access to emergency treatment. That’s quite a long list of requirements, so it pays to shop around. For people looking for a dentist in Richmond, there are plenty to choose from, including Sheen Dental.

It is worth visiting various practices before deciding which one to register with

Try going in through the door of the dentist in Richmond and experiencing what the welcome is like. Does the reception are feel relaxing? How about being greeted by a friendly and efficient front desk manager?Maybe try out the waiting area, is the ambience carefully thought-through to help people relax so that they can pass through their visit with a sense of tranquillity?

Relaxing at the dentist in Richmond can be especially challenging for some patients, and many practices now pay special attention to giving patients the most pleasant dental experience possible, so that they have a chance to recover from any past bad experiences. For those who consider themselves to be a nervous patient, it’s important to enquire what sedation the practice offers to help them remain calm and relaxed throughout their treatment.

It’s a bit daunting to make these enquiries, but, they help get a real feel for whether the practice prides itself on treating each patient as an individual person, with respect, care and compassion.

If the reception staff are friendly, it’s worth asking to meet the dentists and hygienists and see what they are like. It sounds like a lot of faff, but this is a relationship that could last for years and it is worth putting time and effort into researching it.


A Beginner’s Guide to Chemical Handling and Waste Clearance

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a dumpster near a construction siteOn January 23, 2018, a car crash that occurred at the intersection of Republic Drive in Dunedin and U.S. 19 in Florida resulted in a chemical spill. The spills came from a truck carrying pest control agents which were harmful to human beings. Wet and dry chemicals were scattered on the road, halting traffic for several hours. Fortunately, Tambay Bay city’s response team was able to isolate and manage the incident efficiently and without major glitches.

This scenario is a good talking point in sparking conversations about proper chemical handling and consequently, appropriate chemical waste disposal in Utah.

Chemical Handling Protocol

Handling of chemicals should follow a specific set of protocols. These include the following:

  • Clear identification of “hazardous” and “extremely hazardous” chemicals
  • Having a designated hazardous chemical storage unit
  • Selection of compatible containers
  • Having chemical waste containers properly tagged
  • Having chemical waste disposal Utah experts do excess clearance
  • Knowledge of liquid, solid, and dry chemical waste requirements
  • Knowledge of storage period and quantity limits

Failure to subscribe to these rules and regulations in a stringent and consistent manner is considered as a catastrophic act of negligence, one that cannot be tolerated at any costs, given how such negligence results to an array of threats.

Chemical Exposure Risks

Poorly handled chemical spill incidents and inappropriate chemical waste disposal pose a lot of health and safety risks. These risks include fires and explosion, toxic fumes reaching the atmosphere, uncontrolled chemical reactions, soil contamination, and water contamination, among others. These consequences can then branch out into substantial economic losses.

Considering the possibility of these hazards, proper protocol in chemical management should be upheld at all times. Meanwhile, chemical waste disposal Utah experts should be tapped whenever there is a need for excess chemical clearance since this is a highly critical job requiring specific skills and knowledge.


The Benefits of Being a Skincare Specialist

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Female skin care specialistAre you knowledgeable of skincare, treatments, or just anything related to the skin? Then you may want to consider taking that as an opportunity to start a new career. But first, take a training course in a professional skincare specialist school such as Skin Science Institute.

If you’re curious about what benefits come with working as a skincare specialist, here are some of them:

Job offers everywhere

One of the best things about being a skincare specialist is that there are tons of places where you can work. You can work in a salon or spa to do some beauty treatments, or in a clinic for more serious cases. This flexibility allows you to choose a place where you feel more comfortable, which gives people a higher rate of job satisfaction.

Diverse clientele

Being a skincare specialist means that you would be dealing with a lot of people with different personalities every day. This means that it is a great job for any outgoing person who enjoys talking to people and finding out about their day. It’s also a great chance to learn about new things while also improving your social skills and customer service. More importantly, getting close to your clients can easily become networking for you, as they will usually tell their friends about your skincare treatments.

An exciting career

The world of skincare can be a very interesting place to get into. As a skincare specialist, you will be facing different clients, which means you will have to understand their skin type and whatever issues they may have. You will also have to assess what kind of products and treatments they would need. This gives you the chance to really upgrade your skill level, giving you all the experience and knowledge you need to be on top of your game.

Being a skincare specialist can open a lot of doors for you, especially when it comes to jobs and clients. You get to have a great job, meet all kinds of people, and become better at what you do.


Houston Boat Industry Expects Rebound in Sales for 2018

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boats dockedThe recent growth in the economy and stabilizing oil prices have led boat dealers in Houston to expect a rebound in sales in 2018, following the impact of Hurricanes Harvey and Irma.

Several dealers exhibited more than 1,000 boats during the 63rd Annual Houston Boat Show. Much of the anticipated increase in sales will stem from owners who want to replace their damaged boats.

Harvey’s Damage

The Boat Owners Association of The United States’ initial estimates showed that last year’s hurricanes damaged or destroyed more than 63,000 recreational boats. The damages reflected around $655 million in property losses. By the start of 2018, many dealers from the Houston trade show handled inquiries from those who already received their insurance money.

These inquiries may likely add to the number of boats sold during the show. Other than dealers and manufacturers will benefit from the increasing demand for accessories and ancillary products, including a boat cover or a boathouse from Rockport and other coastal cities.

Gradual Recovery

The boat industry’s sales activity road to recovery has taken a slow pace, unlike those in the automobile sector. This gradual rebound occurred since most people had to prioritize the replacement of flood-damaged cars and home repairs.

Now that they have the time and money, boat owners have sought to buy new vessels. For instance, dealers have sold more pontoon boats not just because of the hurricanes, but also due to the launch of better models. Sales in this segment increased more than any other type of vessel in 2017, according to the National Marine Manufacturers Association.

The worst is likely over from the aftermath of the recent hurricanes. Despite the significant amount of boat damages and losses, the silver lining for the industry involves a pickup in demand for the replacement of vessels in the future.


Top 4 Trends in Property and Casualty Marketing

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people using marketing strategiesChange is not just a phase in life; it is an everyday thing that makes life worth living. Changes in marketing trends in the insurance industry have come and gone, but it seems like some are here to stay.

Here are some property and casualty marketing trends that are influencing consumers are the following:

Content is on top of the list

Advertising costs are going up by the day, and you will only get returns from that if your content is relevant. Businesses that offer custom content display a willingness to build relationships with their customers; it goes beyond selling a product or service to consumers.

More videos

In this digital age, you cannot afford to ignore the use of videos to convey your message to your customers. Videos make up for about 70 % of Internet traffic. They are more engaging than written content and allow you to say much in less time. More videos mean high traffic to your website, which will turn constant viewers into customers.

Your website is the mirror of your business

You cannot risk having a website with information that is out-of-date. Chances are before anyone comes to seek your insurance services, they will check out your site to see what you have been offering. Update all the information to avoid losing any customer.

Increased demand for mobile optimization

Most of the Internet usage is on mobile phones, and that number is growing year by year. Millennials, who are the majority of mobile Internet users, will soon be buying a home or a car and will need insurance services. Optimizing your digital presence for mobile viewing makes it easy for these millennials to access your website and learn about your services.

While many people tend to oppose change, the above aspects of it are worth considering. Technology is here to stay, and, if anything, it will only get better. Embracing technological changes in marketing will boost your business and keep you on the front line.